Program Objectives. Upon completion of this program, students will acquire professional in-demand skills and will be able to:
Management Information Systems: Managing the Digital Firmby Kenneth C. Laudon, Jane P. LaudonPearson16th or 17th edition About the authors Kenneth C. Laudon is a Professor of Information Systems at New York University’s Stern School of Business. He holds a Ph.D. from Columbia University. He has authored 12 books dealing with electronic commerce, information systems, organizations, and society. Ken Laudon has testified as an expert before the United States Congress. He has been a researcher and consultant to the Office of Technology Assessment (United States Congress), the Department of Homeland Security, and the Office of the President, several executive branch agencies, and Congressional Committees. Professor Laudon also acts as an in-house educator for several Fortune 500 firms. Jane Price Laudon (Azimuth Information Systems) is a management consultant in the information systems area and the author of seven books. Jane received her Ph.D. from Columbia University. She has taught at Columbia University and the New York University Graduate School of Business. About the Publisher Pearson is the world's largest education company. Although Pearson generates approximately 60 percent of its sales in North America, it operates in more than 70 countries. In 2019 Pearson announced it would begin the process of phasing out the publishing of printed textbooks, in a plan to move into a more digital-first strategy. The company reportedly envisions students relying more on e-textbooks, which would be updated frequently.
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